Kingdom Arena Stadium

Stadium branding

We transformed Kingdom Arena into a bold, modern visual landmark through a dynamic and immersive design system for Al Hilal, redefining the stadium’s identity ahead of the new season.
Our team delivered impactful branding across the largest stadium screen in the region, creating a powerful visual centerpiece that amplified matchday energy and elevated the fan experience to a world-class level.

• Developed over 100 LED screen animations for anthem, lineup, and goal celebration;
• Designed and produced 50+ environmental layouts for stands, entrances, and VIP zones;
• Fully branded the player locker rooms, tunnel, and team areas for maximum impact;
• Created a comprehensive navigation and signage system for fans and staff circulation;
• Enhanced the fan experience with consistent visuals across digital and physical spaces.