The Best
Charity collaboration
EURO 2020
Client:
September 2020
timespan:
Events & Activations
Sponsorship & Partnership
Sponsorship & Partnership
Services
The organizers of EURO 2020 knew that 2021 was about more than just football - it was about bringing people together after COVID-19. They set out to develop a creative collaboration between the national team and a special charity.
The Charitable Foundation, which cares for children battling brain tumors, was the perfect partner for this project. These brave young souls have faced unimaginable challenges during the pandemic, and the organizers wanted to do something special to show them that they were not alone.
That's where the art kit came in. We sent each child a special set of stickers, patterns, and a custom sweatshirt to inspire creativity and lift their spirits. And the results were truly amazing!
The kids poured their hearts and souls into designing these unique sweatshirts, each bursting with color, energy, and hope. And when the national team players received them, they were blown away by the talent and imagination on display.
The players took part in a very special photo shoot, proudly sporting their new sweatshirts and showing off their incredible designs. But that wasn't all - they also signed each sweatshirt, leaving the children a personal message of support and encouragement.
In the end, this creative collaboration was about much more than just football or charity. It was about showing the world what can happen when we support one another, even in the toughest times. And for the children battling brain tumors, it was a moment of pure joy and inspiration they'll never forget.
The Charitable Foundation, which cares for children battling brain tumors, was the perfect partner for this project. These brave young souls have faced unimaginable challenges during the pandemic, and the organizers wanted to do something special to show them that they were not alone.
That's where the art kit came in. We sent each child a special set of stickers, patterns, and a custom sweatshirt to inspire creativity and lift their spirits. And the results were truly amazing!
The kids poured their hearts and souls into designing these unique sweatshirts, each bursting with color, energy, and hope. And when the national team players received them, they were blown away by the talent and imagination on display.
The players took part in a very special photo shoot, proudly sporting their new sweatshirts and showing off their incredible designs. But that wasn't all - they also signed each sweatshirt, leaving the children a personal message of support and encouragement.
In the end, this creative collaboration was about much more than just football or charity. It was about showing the world what can happen when we support one another, even in the toughest times. And for the children battling brain tumors, it was a moment of pure joy and inspiration they'll never forget.
About project
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