Al Hilal Retail

Retail activations

About project

We transformed retail spaces into high-energy fan destinations, creating immersive matchday experiences that bring the stadium atmosphere directly into the mall. From live match screenings and interactive photo zones to face painting, MC entertainment, and exclusive branded giveaways — every touchpoint was designed to maximize engagement and drive measurable foot traffic.

By blending entertainment, retail, and brand storytelling, we strengthened fan loyalty, increased in-store conversions, and positioned the brand at the heart of the community experience.

Projects Delivered:
a. Riyadh Park Mall Public Viewing
b. Back to School at Al Hilal Store
c. Pop-Up Activation at Riyadh Mall

Services
Retail activations

vibrant decor

face painting & mc

branded giveaways
timespan:
2025
Client:
Al Hilal Saudi Club