Al Hilal in Miami Beach
Flagship fan activation campaign
Club World Cup 2025
About project
With the city hosting the Club World Cup’s opening match and Al Hilal facing Real Madrid, this campaign delivered maximum visibility, excitement, and international exposure for the fans and guests. It helped position the club among the best in world football and achieving outstanding international recognition.
Held on Lincoln Road, one of Miami's most iconic pedestrian streets.
Services
football activations
art performance
digital 360 camera activation
vibrant decor
music, face painting & mc
branded giveaways
art performance
digital 360 camera activation
vibrant decor
music, face painting & mc
branded giveaways
timespan:
June 2025
Client:
Al Hilal