#GoldAppleME

awareness campaign

To dramatically increase awareness of the Gold Apple in the Qatari market we developed an influencer marketing campaign.
The campaign expanded by partnering with 150 popular Qatari bloggers and micro-influencers. The store visits and unboxing sessions generated authentic content, showcasing the wide range of products available and the unique store experience. Through this campaign, Gold Apple tapped directly into the engaged audiences of local influencers, boosting word-of-mouth marketing and driving targeted traffic to the store